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The Messenger is as strong as ever!!

September 29, 2008 - Dave Jakeman
   I was recently asked to give a speech to a group and talk about the struggles that newspapers are facing in this digital age.  While I compiled my research it became clear to me that not only are we not struggling, but we are as strong as ever!

   The Messenger newspaper reaches over 42,000 readers in North Central Iowa on any given day*.  But The Messenger also has an average of 6,300 visits to our website each day.  That means that 48,300 people are reading content from The Messenger each and every day.  That's a lot of eyeballs!

   In today's economy, more and more readers are looking  for money saving opportunities.  Readers continually look to The Messenger to direct them to the next big sale.  If I had a dollar for each time someone told me they buy the Sunday paper for the ads, I would be in Aruba with a big fruity drink in my hand right now.  By advertising in the paper and on our website, you will be sure to reach more people than any other media in our market.    

   The Messenger is no longer just a newspaper.  We are a multimedia company that provides a cost effective multimedia advertising solution.  If you have a message you want a lot of people to see, The Messenger can help you deliver that message to the people who need to see it. 

   Talk to one of our Advertising Consultants today to find out how you can make your next sale a huge success!!


*Based on 2.4 readers per copy.  

 
 

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