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Map print highlights ‘fun’ side of FD

Cartoon format shows businesses, landmarks

November 11, 2012

A print available featuring Fort Dodge will offer a new look of the city and several businesses in a uniquely illustrated form.

The full-color prints highlight Fort Dodge and many businesses and landmarks from around town in a colorful cartoon format illustrated by Iowa artist Kira Layli.

The cartoon maps are a joint effort between The Messenger and the Greater Fort Dodge Area Growth Alliance. It is the second illustration to be offered of Fort Dodge, with a pencil sketch also featuring businesses and landmarks having been released in 2007.

Article Photos

-Messenger photo by Hans Madsen
David Jakeman, left, director of advertising for The Messenger, and Greater Fort Dodge Growth Alliance Marketing Director Kathleen Koch pose with newly release Fort Dodge map. The artwork was created by Iowa artist Kira Layli. They available for free at any business included on it at the GFDGA offices at 1406 Central Ave., and The Messenger, 713 Central Ave.

"This is something new we'd thought we'd do," said Dave Jakeman, advertising director for The Messenger. "It's more colorful, vibrant and fun. We are pleased to have been able to partner with the Greater Fort Dodge Growth Alliance on this project. The poster is a fun cartoon that can be seen in businesses throughout the community."

"The picture features winding roads with drawings and logos of more than 100 businesses in Fort Dodge," said Kathleen Koch, marketing director for the GFDGA.

Landmarks such as the gazebo on the City Square, the Fort Museum and the Oleson Park Bandshell are also incorporated into the illustration.

The Rosedale Rapids Aquatic Center is also featured in the upper right hand corner of the print, approximately where it would be found on a regular city map. It also goes outside the city limits to feature an illustration of Cargill, which is located in the North Central Ag Industrial Park west of Fort Dodge.

"It's a unique way to show Fort Dodge," said Koch. "When it's all pieced together it looks great."

"We enjoyed working with the participating businesses on the poster and look forward to producing more unique opportunities such as this one," Jakeman said.

The poster will soon be available to view online with links to the websites of each participating business.

Copies of the poster are available at businesses featured on the map, The Messenger, 713 Central Ave. or the GFDGA offices, 1406 Central Ave.



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